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5 ways you might be unknowingly infringing copyright at work
December 6, 2023
By Becky Owen
Routine tasks of copying, sharing, and saving published content have become a key part of our day-to-day at work, especially when there’s an endless amount of content readily available online....
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News
Generative AI needs an ethical reboot
December 4, 2023
By Becky Owen
New research among UK creatives reveals more than three quarters of content rights holders are aware that AI is using their work without permission or payment Almost half of respondents think that employees will try to pass off generative AI content as their own work 53% ​said that AI should be ‘paused’ to enable the sector to ‘catch-up’ on regulation Key findings from the report will feed into CLA’s strategic response around data mining rights New research from Copyright Licensing Agency (CLA) reveals that creatives, including authors, photographers and visual artists, are conflicted about whether artificial intelligence (AI) is a good thing for their livelihoods and the wider UK creative economy....
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From the expert
Guardians of Reputation: PR strategies for ethical content sharing and copyright compliance in the ESG era
December 2, 2023
By Narda Shirley
Narda Shirley, Co-Founder of
The Wilful Group
, discusses the importance of copyright and respecting IP in an industry where work revolves around content sharing, touching on the importance of copyright compliance and how it fits with ESG frameworks....
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From the expert
Why PR and advertising agents should put copyright at the heart of what they do
November 30, 2023
By Justin Manton
How getting copyright ‘right’ can help Ad and PR agencies retain clients. Advertising, marketing and PR companies thrive on getting their clients seen and heard – just think of how Gregg’s marketing team made Vegan sausage rolls go viral....
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From the expert
Navigating your Media Consultancy Licence: Essential FAQs answered
November 28, 2023
By Ossie Ikeogu
CLA Head of Sales and Renewals, Ossie Ikeogu, answers the most frequently asked questions on the CLA Media Consultancy Licence. Here he covers need-to-knows on the Media Consultancy Licence, how it relates to your clients and more....
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News
CLA launches new Read Aloud Licence with Welsh Local Government Association central agreement
November 10, 2023
By Becky Owen
CLA has developed a new Licence that addresses the needs of educators to record reading aloud to their learners. State-funded schools in Wales are the first to benefit from the new rights. ...
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